Christine de la Huerta
Christine de la Huerta, vice president, is the team leader of Digital Park, and admits to having a personal social media addiction. In her blog posts, Chris will share reflections about social media, marketing and digital communications.
An rbb veteran of 16 years, Chris ensures rbb interactive campaigns are designed and executed with the same strategic, targeted approach rbb brings to traditional public relations programs. Her goal is crafting creative yet pragmatic campaigns with measurable results. Chris is primarily focused on program strategy, client service and program execution for rbb. She has managed accounts across multiple industries in corporate, consumer, health care, litigation, crisis and Hispanic PR serving such clients as Florida Power & Light Company, Language Line Services, Suez Energy North America and Starbucks. Over the years, she has managed some of the firm’s largest accounts, overseeing projects from national media tours to Florida-based community relations programs. She holds a bachelor’s degree in communications from Florida State University and is a Miami native.
As a telecommuter for many years, Chris resourcefully balances work and personal life, and keeps busy with her three children, volunteering, and her most engaging hobby, music. Chris is an avid live music fan and also manages a local ‘80s band, Mad World Orchestra, on her “spare” time. Maybe she’ll even post about the local music scene once in a while.
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